Origin Story Wizard

Use this wizard to create your sales story to help sell anything.

Whether it's for an opt in, physical product, coaching or whatever... now it's super easy to come up great sales stories that rock!!!

Everyone wants to know the story behind what you're selling and this wizard makes it easy to do.

Directions:

Fill out the form below & click the "Build" button;
Scroll through the results that appear below the form;
Click on the blue text to change wording or click on the lock to lock in that wording;
Click the blue shopping cart to save to the clip bin or the orange copy button to paste to your favorite text editor.
Click on "Get Results" to download Text, Word, or PowerPoint version or have them emailed to you.

*Do Not Forget to click "Project" and either Save or Email to save your project input for future use or changes!

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What are you selling?:

"The name of my product / service / coaching etc. is ______."
(Ex: Selling Your Home Alone, 7 Day Ebook, Mini Site Creator, etc.)

What's a negative occasion you want to build your story around?:

"Let me tell you a quick story about ________"
(Ex: the time I almost went bankrupt; when I was diagnosed with heart failure; how I had a judge make fun of me in bankruptcy court; when I was trying to move to Florida to take my "dream" job, but had to sell 2 houses first; how I moved out of a trailer park after 7 years, moved into a new house, and got fired from my job all in the SAME month!; etc.)

Turn negative from above into past event verb ending in "ing":

"But now I never have to worry about ______ ever again!"
(Ex: going bankrupt, dying of heart failure, having anyone make fun of my finances, struggling to sell my house, facing bankruptcy, etc.)

What is something you were trying to accomplish at the time?:

"I was trying to ______."
(Ex: move to Florida to take a big promotion; build my web development and design business; build my own business while still working full time for a boss I couldn't stand (and who apparently didn't like me either); etc.)

What is something you were struggling with at the time?:

"I was struggling with ______."
(Ex: finding a buyer for two houses I owned; selling new websites, creating the websites, and paying a HUGE server bill every month; juggling work, business and family all at the same time; etc.)

What negative emotion or circumstance was overtaking you?:

"I was getting more and more _____."
(Ex: frustrated and scared; sick, frustrated and behind on my bills; disgusted with my situation at work; etc.)

What's something bad that occurred then throwing you off track?:

"Then the bottom fell out from under me when ______."
(Ex: I was told I had to get there within 60 days or they had to give the job to someone else; I collapsed one morning from an attack of atrial fibrilation in the upper chambers of my heart;a co-worker took something I said out of context and got my boss so mad that he fired me over the phone while I was stuck in rush hour traffic trying to get home; etc.)

What'd you need to do, but couldn't because of the bad event?:

"Which meant I couldn't ______."
(Ex: give my new family the life I promised them; keep beating the streets for new business selling websites and was forced to declare bankruptcy; make the first payment on the new house we'd just spent years digging ourselves out of a financial hole in order to afford; etc.)

What's the dream you were NOT willing to give up on?:

"I wasn't ready to give up on my dream of ______."
(Starts with a VERB ending in "ing").
(Ex: providing a wonderful lifestyle for my family; using the Internet to make a fortune; etc.)

What did you discover that turned everything around for you?:

Can be a person, place, thing, technique, software, etc. "Then I discovered _____ and everything changed!"
(Ex: the secret method for "social engineering" a house sale; selling ebooks and information products online to a hungry market; etc.)

(1 of 3) What did this big discovery reveal to you?:

"I discovered how to _____." (starts with a VERB)
(Ex: get other people to send me all the buyer leads I wanted; sell electronic products 24/7 on complete autopilot (with no physical delivery or costs other than credit card fees); etc.)

(2 of 3) What's the 2nd big discovery revealed to you?:

"I also discovered how to _____." (starts with a VERB)
(Ex: get those buyers to compete for my house (instead of me begging them to buy); create sales messages that drove people to action and got them to click "BUY" on my websites; etc.)

(3 of 3) What is the 3rd big thing you discovered?:

"I also discovered how to _____." (starts with a VERB)
(Ex: structure the deal so it was a "win win" for all parties; build up huge subscriber lists of book buyers so I had a ready, willing and able audience waiting for each new book I published; etc.)

What was the #1 big payoff you got from your new discoveries?:

"This meant I could now ______." (starts with a VERB)
(Ex: move to Florida so I could take the job; live my dream of working from home with a legitimate business; etc.)

What was the #2 big payoff you got from your new discoveries?:

"This meant I was able to ______." (starts with a VERB)
(Ex: provide a wonderful life for my new wife; make a huge difference in people's lives in many different areas; etc.)

What was the #3 big payoff you got from your new discoveries?:

"This meant I now had the power to ______." (starts with a VERB)
(Ex: help other people discover how to sell their houses too and save massive commissions; use my passion for being an author and selling my books to have a huge impact on the world; etc.)

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